Multi-Award Winning Exotic / GT / Supercar Rallies

VERVE RALLY 🇴🇲🇦🇪 ARABIA
1 - 5 April 2027 // LAST PLACES // Learn more
Verve Rally Arabia 2027
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VERVE RALLY 🇪🇸🇦🇩🇫🇷 BARCELONA TO SAINT-TROPEZ
10 - 15 June 2027 // SOLD OUT
Verve Rally Barcelona to Saint-Tropez 2027
🇪🇸🇦🇩🇫🇷 Teams & Supercars

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VERVE RALLY 🇫🇷 FRENCH RIVIERA
15 - 19 September 2027 // NEW RELEASE // Learn more
Verve Rally French Riviera 2027
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"Verve Rally is the closest you'll get to living your dream"

Verve Rally Short Films

French Riviera '27 // Teaser
Barcelona '27 // Teaser
Arabia '27 //Teaser
Riviera & Monaco '25
Portugal
La Dolce Vita
Croatia
Arabia '23
Adriatic
Italia
Spain
Snowdonia

For more videos, see our YouTube channel.

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Bring your own, or reserve a Supercar / GT / Exotic

Verve Rally Terms.

Proud partners and charities

🇴🇲🇦🇪 Verve Rally Arabia 2027

Max supercar entries = 25 (or 50 people)

1-5 April 2027 (5 days / 4 nights)

Embark on a Luxury Supercar Adventure through Oman & Dubai (Muscat - Jebel Akhdar - Jebel Sifah - Dubai)

Impeccable Spa Hotels | Scenic Drives | Unforgettable Moments

Learn more about entry

An Adventure Like No Other

This April, join Verve Rally for an extraordinary journey through the Arabian Peninsula - from the coastal elegance of Muscat to the soaring heights of Jebel Akhdar and the futuristic skyline of Dubai. With warm spring temperatures, dramatic landscapes, and the call of the open road, this is Arabia as you’ve never experienced it before.

Whether you bring your own supercar or choose one from our curated fleet, every detail is taken care of. Our dedicated luggage vehicle ensures you travel light, with your suitcases seamlessly transferred between each 5-star resort - freeing you to enjoy every breathtaking mile.

Feel the thrill as the convoy ascends into the Al Hajar mountains, traversing ancient valleys and winding cliff-side roads over 2,000 metres above sea level. Along the way, uncover hidden forts, savour castle lunches, and pause for Arabic coffee overlooking landscapes where time stands still.

Each evening, unwind at exquisite properties — from Oman’s palatial seaside sanctuaries to cliff-top retreats and a private beach resort in Dubai. Share each moment with like-minded individuals who celebrate fine living, adventure, and the timeless elegance of the road less travelled.

Ready to experience Arabia, the Verve way?
Request the rally brochure for full details, entry options, and pricing — including both “bring your own car” and supercar hire packages.

Read on ...

🇴🇲🇦🇪 Arabia Rally Entry & Inclusions

Deluxe entry
Suites entry

- Luxury Accommodation
  
  Luxury 5-star spa resorts (4 nights/5 days) - One night in Muscat, two nights in Jebel Akhdar, one night in Dubai.
- Aperitif & Gourmet Dinner
  
  Drinks reception followed by a gourmet three-course meal with drinks.
- Buffet Breakfast
  
  Start each day with a full breakfast.
- Awards Night & Dinner
  
  Black-tie awards night with prizes.
- Best Driving Routes
  
  Custom GPS route each day for the best driving (670km).
- Full Event Management
  
  Lead car, rally directors and events team.
- Secure Parking
  
  On-site secure parking at each hotel.
- Luggage service
  
  Suitcase transported by our team between hotels (1x suitcase per person).
- Top Secret Surprises
  
  We’ve got a few surprises up our sleeve.
- 🇴🇲 🇦🇪
  Self-Drive with Your Supercar
  
  from £5900 per person
  
  Based on two sharing room & supercar
  Or, Solo entry from £7300 / Two individual rooms from £6900 per person
  - • Drive your own car on iconic routes
  - • Showcase your own car amongst enthusiasts
  - • Meet us at the start-line in Muscat
- 🇴🇲 🇦🇪
  Luxury Supercar Hire Included
  
  from £8200 per person
  
  Based on two sharing a room & supercar hire
  Or, Solo entry from £11900 / Two individual rooms from £9200 per person
  - • Select from a curated fleet of world-class supercars
  - • Stress-free: your supercar awaits at the start line
  - • Immerse in the ultimate driving experience
  Explore supercar-specific entry options in our latest brochure. Request the Brochure to explore the available options.
- Everything in the Deluxe Entry
  
  Plus, the following additions ...
- Suites
  
  Upgrade to more spacious suites throughout.
- Verve Rally Welcome Hamper
  
  Special gifts and treats.
- Airport Transfers
  
  Inbound Muscat (MCT) / Outbound Dubai (DXB)
- Enhanced Luggage service
  
  Suitcase transported by our team between hotels (2x suitcases per person).
- Personalised Hardcover Photobook
  
  A4 personalised 50page photoalbum to relive your highlights.
- 🇴🇲 🇦🇪
  Self-Drive with Your Supercar
  
  from £7700 per person
  
  Based on two sharing a suite & supercar hire
  Or, Solo entry from £10380 / Two individual rooms from £9980 per person
  - • Drive your own car on iconic routes
  - • Showcase your own car amongst enthusiasts
  - • Meet us at the start-line in Muscat
- 🇴🇲 🇦🇪
  Luxury Supercar Hire Included
  
  from £10000 per person
  
  Based on two sharing a suite & supercar hire
  Or, Solo entry from £14980 / Two individual rooms from £12280 per person
  - • Select from a curated fleet of world-class supercars
  - • Stress-free: your supercar awaits at the start line
  - • Immerse in the ultimate driving experience
  Explore supercar-specific entry options in our latest brochure. Request the Brochure to explore the available options.

Watch Trailer

Request the Brochure

Discover the complete itinerary, accommodation, dining, entry options, supercar hire and pricing. Once you have reviewed the brochure, you can decide whether you would like to apply for entry.

Verve Rally is privately curated for a limited number of approved participants. Requesting a brochure is the first step and does not constitute an application.

🇪🇸🇦🇩🇫🇷 Verve Rally Barcelona to Saint-Tropez 2027 // SOLD OUT

Max supercar entries = 30 (or 60 people)

10–15 June 2027 (6 days / 5 nights)

A Luxury Supercar Adventure from Barcelona to Saint-Tropez via Andorra and Carcassonne

Three Countries | Spectacular Driving Roads | Five-Star Hotels | Michelin-Starred Dining

Explore the rally

From Mediterranean Energy to Riviera Glamour

Beginning in Barcelona on 10 June 2027, this six-day adventure crosses Spain, Andorra and France before reaching the glittering shores of Saint-Tropez. Over four memorable driving days, the journey unfolds through the Pyrenees, medieval Carcassonne and the golden landscapes of Provence, combining remarkable roads with the freedom and camaraderie of travelling in convoy.

Whether you bring your own supercar or select one from our curated collection, every detail is quietly taken care of. Our support team, lead car and dedicated luggage vehicle accompany the journey, leaving you free to settle into the rhythm of the rally and enjoy every mile.

From Barcelona, the route climbs towards Andorra through sweeping mountain roads, forested valleys and dramatic Pyrenean passes. The convoy then crosses into France, descending towards the ancient ramparts of Carcassonne before continuing through the vineyards, olive groves and flowing roads of Provence. The final drive winds through the Massif des Maures towards an unforgettable finish line in Saint-Tropez.

Each day concludes at a handpicked five-star hotel, complemented by exceptional hospitality, selected wines and dining experiences ranging from refined regional cuisine to Michelin-starred restaurants. From Mediterranean sea views and alpine luxury to medieval turrets and Riviera glamour, every setting brings a new sense of occasion.

An Adventure to Remember.
The Barcelona to Saint-Tropez Rally 2027 is now sold out. Discover the participants and supercars joining us on this extraordinary journey below.

🇪🇸🇦🇩🇫🇷 Participants & Supercars

🇫🇷 Verve Rally French Riviera 2027

Max supercar entries = 25 (or 50 people)

15-19 September 2027 (5 days / 4 nights)

Embark on a Luxury Supercar Adventure through South of France, Saint-Paul-de-Vence, Route Napoleon & Monaco

Impeccable Spa Hotels | Scenic Drives | Unforgettable Moments

Learn more about entry

A New Chapter on the French Riviera

Returning to the South of France from 15–19 September 2027, this new edition begins near the storybook village of Saint-Paul-de-Vence before journeying through Monaco, Provence and the Côte d’Azur. Join Verve Rally for five unforgettable days where legendary driving roads, Mediterranean landscapes and the lingering warmth of summer create the perfect setting for adventure.

Whether you bring your own supercar or select one from our curated collection, every detail is taken care of. Our dedicated luggage service transfers your suitcases seamlessly between rally hotels, leaving you free to enjoy every memorable mile.

Feel the thrill as the convoy traverses the Alpes-Maritimes, Route Napoléon and the rolling hills of Provence. Hand-selected mountain passes, hidden valleys, sweeping bends and sparkling coastal roads reveal the French Riviera beyond the postcard, with memorable stops in Menton, Monaco and Grasse along the way.

Each evening, unwind in handpicked five-star château hotels and spas, from a serene retreat in the hills above Vence to a spectacular seaside château on the Côte d’Azur. Exceptional dining, sommelier-selected wines and thoughtful hospitality provide the setting to share the journey with like-minded people who appreciate exploration, fine living and the spirit of the open road.

Ready for an Adventure to Remember?
Request the rally brochure for the complete itinerary, entry options and pricing, including both “bring your own car” and curated supercar hire options.

Read on ...

🇫🇷 French Riviera Rally '27 Entry & Inclusions

Deluxe entry
Suites entry

- Luxury Accommodation
  
  Luxury 5-star spa resorts (4 nights/5 days) - Two nights in Vence in Junior Suites with panoramic views and two nights on the sea in Cote d'Azur
- Aperitif & Gourmet Dinner
  
  Drinks reception followed by a gourmet three or four-course meal with wine each day.
- Buffet Breakfast
  
  Start each day with a full breakfast.
- Awards Night & Dinner
  
  Riviera awards night with prizes.
- Best Driving Routes
  
  Custom GPS route each day for the best driving (500km).
- Full Event Management
  
  Lead car, rally directors and events team.
- Secure Parking
  
  On-site secure parking at each hotel.
- Luggage service
  
  Suitcase transported by our team between hotels (1x suitcase per person).
- Top Secret Surprises
  
  We’ve got a few surprises up our sleeve.
- 🇫🇷
  Self-Drive with Your Supercar
  
  from £5980 per person
  
  Based on two sharing a room & supercar
  Or, Solo entry from £8500 / Two individual rooms from £8400 per person
  - • Drive your own car on iconic routes
  - • Showcase your own car amongst enthusiasts
  - • Meet us at the start-line in South of France
- 🇫🇷
  Luxury Supercar Hire Included
  
  from £8230 per person
  
  Based on two sharing a room & supercar hire
  Or, Solo entry from £13000 / Two individual rooms from £10650 per person
  - • Select from a curated fleet of world-class supercars
  - • Stress-free: your supercar awaits at the start line
  - • Immerse in the ultimate driving experience
  Explore supercar-specific entry options in our latest brochure. Register to explore the available options.
- Everything in the Deluxe Entry
  
  Plus, the following additions ...
- Suites
  
  Upgrade to more spacious Jnr Suites with terraces (2-nights) and Seaview Suites (2-nights).
- Verve Rally Welcome Hamper
  
  Special gifts and treats.
- Airport Transfers
  
  Inbound/Outbound from Nice (NCE)
- Enhanced Luggage service
  
  Suitcase transported by our team between hotels (2x suitcases per person).
- Personalised Hardcover Photobook
  
  A4 personalised 50page photoalbum to relive your highlights.
- 🇫🇷
  Self-Drive with Your Supercar
  
  from £8100 per person
  
  Based on two sharing a suite & supercar hire
  Or, Solo entry from £11200 / Two individual rooms from £11100 per person
  - • Drive your own car on iconic routes
  - • Showcase your own car amongst enthusiasts
  - • Meet us at the start-line in South of France
- 🇫🇷
  Luxury Supercar Hire Included
  
  from £10350 per person
  
  Based on two sharing a suite & supercar hire
  Or, Solo entry from £15700 / Two individual rooms from £13350 per person
  - • Select from a curated fleet of world-class supercars
  - • Stress-free: your supercar awaits at the start line
  - • Immerse in the ultimate driving experience
  Explore supercar-specific entry options in our latest brochure. Register to explore the available options.

Register your interest to receive the French Riviera rally brochure (PDF) with itinerary details, current supercar availability, and entry options for this exceptional experience. Start planning your Verve Rally adventure today.

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Register & Receive Brochure

Private, curated and limited by design. Places are offered following an application and a personal conversation with a Verve Rally Director.

I want to learn more

Verve Rally is as much about the people as it is about the driving and curated locations. Register your interest to receive the rally brochure with more details and entry options. Each rally has a limited capacity and once reached the event is sold out.

After each Verve Rally, you will leave with new friendships, treasured memories and a heart full of joy. Longing to do it all again.

Register your interest for the trip of a lifetime.

Register interest

Verve Rally Terms.

About us - what is Verve Rally?

“Verve”: noun

1. Vigour and spirit or enthusiasm.

2. Vivaciousness; liveliness; animation.

Verve Rally is for people who want more from travel: more time on remarkable roads, more places worth discovering, more laughter and that unmistakable feeling of being fully alive.

The driving sits at the heart of every journey. These are not token scenic detours between hotels, but rewarding days with proper time behind the wheel. Roads are researched and selected for their surface, flow, rhythm, elevation, scenery and driving enjoyment, leading through mountain passes, along coastlines and into places you might never otherwise find.

There is anticipation at the start, conversation over the radios and a shared sense of adventure as the landscape changes around you. A brilliant road opens ahead, a border passes, an unexpected view appears and the familiar is left behind.

Exceptional five-star hotels, memorable restaurants and beautiful settings provide the standard. The atmosphere is what makes it Verve. Once the cars are parked, drinks are poured, stories from the road travel around the table and dinner gives way to music, laughter and evenings nobody is in a hurry to end.

No two rallies feel the same because no two groups are the same. Every participant brings something of their own: their character, humour, energy, perspective, stories and sense of adventure. Together, those individual personalities create something greater than any one road, car, hotel or destination: a shared experience that belongs only to that particular group.

Participants arrive from around the world, often knowing few people. Somewhere between the first drive, the shared stops and the final evening, new connections form. By the time the journey ends, the group has shared roads, discoveries, conversations, laughter and the kind of moments that become better each time they are retold.

Groups are deliberately intimate, large enough to bring energy and variety, yet small enough for people to get to know one another. Many participants return year after year, drawn back by the combination of driving, travel, hospitality and the people they meet along the way.

Founded in 2016, Verve Rally has curated eighteen rallies across more than a dozen countries, earning multiple awards along the way. Behind every journey is meticulous planning, from the character of each road to the timing of fuel stops, lunches, luggage transfers and evening celebrations. Everything is considered so that, once the journey begins, you are free to drive, connect, celebrate and enjoy every moment.

Come for the roads. Discover the places. Remember the people.

How the journey unfolds

On most driving days, participants spend an average of around four hours on the road. Carefully prepared GPS routes guide the group through a changing mix of dynamic and scenic roads, with coffee stops, fuel stops, rest points and lunches incorporated into the journey.

The group travels in a loose convoy, allowing everyone to settle into the rhythm of the route. Arrival at the next destination is normally planned for late afternoon, with luggage transferred ahead so you can step out of the car and settle straight into the hotel.

There is no night-time driving. Once the cars are parked, there is time to unwind, enjoy the destination and let the evening take on a character of its own.

Verve Rally is not a race or time trial. It is about enjoying a beautifully judged road at a spirited but responsible pace, surrounded by people who share an appreciation for driving, travel and living well.

Three distinctive journeys in 2027

Verve Rally Arabia, 1 to 5 April
From Muscat and the dramatic mountain roads of Oman to the coast and skyline of Dubai. Expect high-altitude driving, Arabian hospitality, canyon views, beautiful resorts and a final celebration beside the Gulf.

Barcelona to Saint-Tropez, 10 to 15 June
A cross-border journey through the Pyrenees, Andorra, medieval Carcassonne and Provence. Four rewarding driving days lead from Barcelona to the Mediterranean light and energy of Saint-Tropez.

French Riviera, 15 to 19 September
Flowing Provençal roads, the Alpes-Maritimes, Route Napoléon, Monaco and two distinctive château hotels on the Côte d’Azur, as the final warmth of summer meets the first golden days of autumn.

Each rally has its own landscape, rhythm and personality, while remaining unmistakably Verve.

Bring your own car or choose one for the journey

You can join with your own qualifying supercar or two-door GT car, or choose a car through our network of specialist partners .

Our collections include selected models from Ferrari, Lamborghini, McLaren, Porsche, Aston Martin and other leading marques. Depending on the rally and package selected, delivery to the start and collection from the finish can be arranged, leaving you free to arrive and begin the journey.

Your route to joining us

The first step is to request the brochure for the rally that interests you. It contains the itinerary, accommodation, dining, rally inclusions, entry options and available cars, allowing you to explore the journey properly before deciding whether to apply.

Once you have reviewed the brochure, you can submit an application to join. We will then arrange a relaxed conversation over the phone, on Zoom or over coffee. It is an opportunity for us to learn a little about you, answer your questions and ensure the experience feels right for you and for the wider group.

Applications from people recommended by past participants are prioritised.

Discover the routes, hotels, dining, cars and experiences included in each journey. Request the Brochure

Our environmental commitment

We calculate the carbon footprint associated with each rally and support tree planting through the PATT Foundation. It is part of our commitment to travelling with greater awareness and gratitude for the remarkable places through which we drive.

About the Founders

Marcus Ubl (B. Ent Mgt) is a serial entrepreneur, investor and performance car enthusiast. A third-generation motoring devotee, his passion for driving was sparked early by his father and grandfather. Marcus has founded and exited several businesses across the training and technology sectors and, more recently, co-founded Mayfairsilk®, an award-winning silk bedding, beauty and interiors brand. Through Verve Rally, Marcus brings together his love of driving, travel and adventure, creating journeys defined by exceptional roads, beautiful places and genuine connection.

Darshana Ubl (MA Econ) is a business owner, investor and keynote speaker. As a child, she loved climbing rooftops and trees simply for the view, a curiosity that developed into a lifelong passion for travel, discovery and experiencing beautiful places around the world. Over the past decade, Darshana has founded, grown and scaled several businesses. She has appeared on BBC News as an ambassador for small business, led her team to a Guinness World Records title and is a TEDx speaker. Her vision for Verve Rally is to bring together interesting, internationally minded people through great roads, remarkable places and shared moments of freedom, celebration and adventure.

Six elements you will love

Indulge. Discover. Awaken. Marvel. Relax. Connect.

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Fresh Produce. Forests. Mountains

Earth
Adventure. Travel. Gratitude

Spirit
Lakes. Spas. Seaside

Water
The Machine. Supercars / GTs / Exotics

Metal
Summer. Sunsets. Passion

Fire
Stimulating conversation. Cool Breeze. Good vibes

Air

Reviews from past “Ververs” ...

“Everything was first class, you thought of everything we would need.”

H. & N. Kurkowski
“A fantastic adventure. Thought it would be once in a lifetime but can't wait to do it all again.”

C. Rogers
“Passionate enthusiastic organistation delivers on expectations.”

L. Godfrey
“A really, truly great experience.”

L. &. A Uriza
“If you like to drive, you'll love this. If you don't like to drive, you'll love this drive!.”

V. Ubl
“Leave your cares behind, live in the moment and have a fantastic experience!”

S. Lindley
“Close to perfect. Recommended highly.”

T. Cooper
“Unforgetable - 10/10.”

M. Kaviani
“A car lovers dream roadtrip.”

G. Bessone
“Totally worth it. Beautifully planned and performed. 10/10.”

E. Hysa
“I had an amazing time, best roadtrip with amazing company.”

Z. Khan
“I’m recommending Verve Rally to everyone including my Aston Martin mates. A big tick off the life list.”

D. Evans
“An experience of a lifetime. Meticulously planned and brilliantly executed by the Verve Rally team. Highly recommended.”

A. Reay
“A wonderful experience encompassing the most stunning sites, fabulous company & bucket-list activities.”

G. Oliphant-Hope
“Verve is classy, fun & exclusively for those who love life, live for adventure & believe that memories are one of the best investments one can make.”

E. Davidson
“When I first heard of Verve Rally, there was no hesitation, I just booked it as I wanted to take my new car on it. If you’re considering going on it, don’t hesitate, just book.”

B. Gagea

Let's chat over a tea / coffee (or call) ...

The experience is as much about the people as it is about driving fabulous roads and visiting the carefully selected locations, which is why we take the time to get to know everyone before they enter the rally.

After a Verve Rally you will return home with a head full of memories and a heart full of joy.

Register your interest for the trip of a lifetime.

Register my interest